The 2022 Holding the House: Have Performing Arts Audiences in WA Changed? report explores attendance patterns, motivations, and barriers to engagement with live arts and cultural events across Western Australia.
Conducted in partnership with several leading WA performing arts organisations, the research highlights a growing public interest in attending more live events, identifies key drivers of participation, and examines the significant impact of infrequent attendees on overall ticket sales.
The findings provide valuable insights to help organisations better understand audience behaviour, strengthen engagement strategies, and support the long-term sustainability of the performing arts sector.
